Successful E-commerce ~ eBay

Almost everyone who has made a transaction on the Internet has used the global online marketplace that trades just about everything, either for the sale itself or to compare prices.The one area in which online retail commerce seems to have been a success is eBay. eBay is the world's largest online trading community and it was an online auction and shopping web sites in which people and businesses buy and sell goods and services worldwide for 24 hours per day and 7 days per week in every years. What they are offering their users is an opportunity to come together in one Internet site and be able to buy and trade a wide range of items, including fine collectibles. It allows people to pursue their interests and their passions in the areas of their hobbies and their collectibles.



eBay Inc. is an American Internet company that manages eBay.com. In addition to its original U.S. Web site, eBay has established localized web sites in more than thirty other countries. eBay Inc also owns Paypal, Skype, StubHub, and other businesses.
Why I said eBay is a successful E-commerce ??? I have based on some characteristics that I’ll explain it as the following:

Well Designed And Organized On Webpage ~

1. Tell Users Where They Are
Whenever a user is navigating inside a store with more than 1 sub-level of navigation, it's critical and to clearly show them where in the site structure they are. This should be accomplished with headlines, sub-headers (when necessary) and breadcrumbs (e.g. Home >Buy > Clothing, Shoes & Accessories > Girls > Shoes > Search results).

2. Allow Users to Sort Every Which Way
The standards are "Price + Shipping: lowest first," "Price + Shipping: highest first," “ Price: highest first,” “ Best Match, ” “ Time: ending soonest,” “ Time: newly listed,” but all the other sorting options must exist (assuming it's possible to do so).



3. Show us the Products
They offer users the option of seeing every products on one page and choose the picture sizes of all items or enlarge the picture for certain products.





4. The Search Bar in Easy Reach
Users can easily find out which kinds of category and which are the preference brands they are searching.

5. Get as Close As You Can Get (while staying relevant)
eBay has done a masterful job showing which queries would have produced results. This advanced technique should be a wake-up call to others.





6. Give Users Search Refinement Options
eBay have an advanced searching system that can allow users to select prices, options, colors, sizes, models, etc, do it. eBay also allow users customize preferences of their own.

eBay is always giving excellent customer service that is a vital component of a successful e-commerce company Good customer support can improve the customer experience, add value to your company and encourage valuable word-of-mouth marketing. eBay is a fun place to work because that is the great majority of people who are selling on eBay are really warm, decent, trustworthy and honest people. It's great to see how they interact and show those same characteristics toward their fellow eBay users. They also know that a lot of folks have been creative in how they sell items on eBay.